BTB - BUS TRAVEL BUSINESS WORKSHOP REGENSBURG

Profile of B.T.B. – Bus.Travel.Business. - Workshops

For 26 years, the B.T.B. – Bus.Travel.Business. Workshop has been a firmly established event in Austria’s trade fair calendar. In 2013, we brought this successful event concept to Germany for the first time. Following the success of previous years, the BTB Workshop Southern Germany will take place for the 15th time in 2027 – this time at the marinaforum Regensburg.

Alongside the workshop, participants can look forward to a special programme combining personal encounters, regional experiences and valuable industry contacts:

• 28th February 2027 – Opening Evening: As exclusive guests in the VIP lounge of the Eisbären Regensburg, we will enjoy their ice hockey match against Düsseldorfer EG.
• 1st March 2027 – Discover Regensburg: Exclusive guided tours of Regensburg’s historic Old Town are planned before the workshop.
• 1st March 2027, from 12:00 noon – BTB Workshop: At the marinaforum, coach and group tour operators will meet tourism providers and partners from the supply and service sectors.
• 1st March 2027 – Networking Evening: A networking evening at the marinaforum will round off the workshop, providing an opportunity to continue discussions and strengthen new contacts.

Coach tour operators travelling from further afield are invited by Regensburg Tourism to enjoy two nights’ accommodation and participate in the entire accompanying programme.

BTB – personal encounters, valuable contacts, new business opportunities

The B.T.B. – Bus.Travel.Business. Workshop …

• connects the coach tourism industry: With a focus on Germany, Czechia, Austria, Switzerland and northern Italy, BTB brings together tourism providers, coach and group tour operators, and businesses from the supply and service sectors.
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• opens up new business opportunities: Exhibitors from across Europe meet coach and group tour operators from an economically strong region. BTB provides the ideal setting to attract new customers and maintain existing business relationships in the group travel market. .
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• complements the existing trade fair landscape: A personal atmosphere, exceptional venues and direct interaction are the hallmarks of BTB. The focus is on high-quality industry contacts, in-depth discussions and lasting business relationships.
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